FinXL is an Australian owned, privately held company known for delivering high value ICT services and solutions. Innovation has always been an integral part of FinXL’s culture, and in 2013 they set out to radically refresh their service offering, their brand and their internal systems and procedures.

In October 2015 FinXL launched its new digital brand, XL Digital, which focusses on delivering digital transformation strategies across its client base, including digital solutions, mobile, user experience and analytics. Rather than create a whole new legal entity with wider implications regarding staff, reporting, compliance, governance ect., they opted to create a separately branded digital division within FinXL’s existing legal structure, which offered them all the advantages without too many additional overheads and complications. XL Digital takes on the work in partnership with the client to ensure that the right thinking, resources, skills and experience are in place, and to ensure that each step of the transformation process leads to a successful outcome.

The main measureable outcome and result to demonstrate the effectiveness of XL Digital has been to measure the success it ultimately has in the market in terms of sales revenues generated, new clients attracted, profitability generated from projects undertaken and customer satisfaction feedback. Although it is still relatively early days, sales revenues are growing rapidly; FinXL have already won several new named clients and are talking seriously with several new large commercial clients; the project work they have undertaken to date is profitable; and client feedback received is very positive and encouraging.

FinXL is being recognised for a Business Innovation Award in the Australian Business Awards 2016.